Well it comes down to what you can afford, and what your priorities are. I originally intended to get an RTX 3080, but failed to snag one when they released. So I tried again when the 3090's released and I got lucky and got one. It was more than I originally intended to spend, but since getting it I have no regrets. It chews up everything I throw at it. On the other hand I can understand someone thinking a card like the 3070 is a much better bang for your buck.